Gardner’s Media Usage in Manufacturing 2014 – Part 1 Information B2B Marketers Can Definitely Use Today!
It’s said that knowledge is power … and that’s never been truer than in the “Information Age.” This is part 1 of a 6 part series of articles, discussing the findings of Gardner Business Media’s research study, Media Usage in Manufacturing 2014 and what they might mean to the B2B marketer.
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Gardner Research's Plastics Capital Spending Survey & Forecast is the largest, most comprehensive survey detailing future spending on primary processing equipment, auxiliary equipment and molds and related supplies, by U.S. plastics processing facilities. The 2015 survey forecasts spending on equipments, molds and suppliers to be $3.472 billion.
Gardner’s Capital Spending Survey is the largest, most comprehensive survey detailing future spending in the durable goods manufacturing industries.
Now in its fourth year, the results of our annual media survey reveal the demographic characteristics and media usage trends of today’s manufacturing technology buyer.
Housing Permits Up 6.8% from December 2013
On annual basis, the rate of growth in housing permits continued to decelerate. However, it appears that the decelerating growth trend should end soon.
Construction Spending Definitely Slowing
The month-over-month rate of change is still growing at a modest rate, but the annual rate of change has slowed for five months and will continue to do so.
Capital Goods Orders Contract for First Time since June
Capital goods orders are very volatile, but the contraction in November was the fastest since February 2014.