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Visual Storytelling through B2B Social Media Marketing

B2B organizations have the opportunity to make lasting impressions and drive prospect and customer engagement by embracing visual content in their social media marketing strategies. The possible applications of visual storytelling within social media are numerous when a company leverages its existing imagery and takes advantage of the droves of industry-relevant content available online. For B2B organizations to remain relevant to their audiences, incorporating visual content into social media marketing strategies is moving from recommended to critical.

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Visual Storytelling through B2B Social Media Marketing
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GARDNER RESEARCH
Marketing Reports

World MT Report Image2.png The World Machine Tool Output and Consumption Survey collects global statistics country by country and compares them in U.S. dollars.
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MANUFACTURING
Economic News

$6.0 Billion Market Projected for Metalcutting Equipment The 2013 Gardner Research Capital Spending Survey and Forecast results indicate that U.S. manufacturers are forecasting to increase investments in new metalcutting equipment more than 8% in 2013.
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Real Oil Prices Falls 11.8% in April In real dollars, the price of oil averaged $92.07 in April 2013.
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Real Fed Funds Rate Pointing Toward Slower Growth As the real rate increases compared to one year ago this puts a damper on housing permits and consumer durable goods spending. However, we may be near the end of the cycle of the real Fed funds rate increasing year over year.
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