Published

How to Create the Perfect Headline for Clicks and Shares

Since most people at first only see the headline and at most a picture, most of the time it is the headline that decides if people are going to click or engage.
#copywriting

Share

Stock Photo

One headline can make or break your marketing success. Often it is not the content itself that decides whether your piece of content is going to give you the success you are looking for. Since most people at first only see the headline and at most a picture, most of the time it is the headline that decides if people are going to click or engage. Read more

RELATED CONTENT

  • ”Lightbulb Moment:” Manufacturing Touches Everything

    Madeline Kline, Regional Sales Manager, Gardner Business Media, discusses when she had the ‘lightbulb moment’ that a thriving manufacturing industry touches absolutely everything and benefits everyone. That manufacturing is, without a doubt, a high-tech industry, and she shares her excitement about how essential these processes are in supporting our daily lives.  

  • How to Create a Powerful Headline in 7 Simple Steps

    With so much riding on the headlines, coming up with the perfect sentence to appear above the article can be challenging. Here is a seven-point checklist to help you create effective headlines every time.

  • Best Practices to Create Excellent Email Marketing Subject Lines

    It’s imperative to develop smart ways of structuring your subject line to get the highest email conversion rate. Do you want your email content opened, read and clicked? It all starts with the subject line. Let’s find out how to make it effective.

Gardner Business Media - Strategic Business Solutions