Trends Every Digital Marketer Needs to Know
Successful brands big and small always have their finger on the pulse with important advertising and marketing trends. To help with getting it right, here are four digital marketing trends every brand should know.
Taking an authentic and engaging approach to your marketing is essential to your brand’s success. Doing so will help you build a continued rapport with your customers that keeps them coming back for years to come. Successful brands big and small always have their finger on the pulse with important advertising and marketing trends. You only have to look back at trends of the past to understand that marketing can be a tricky (and slightly fickle) arena to navigate. Get it right, though, and your brand could happily ride the advertising trends wave to success. To help with getting it right, here are four digital marketing trends every brand should know. Read more
RELATED CONTENT
-
Why Manufacturers Should Pay Attention to Web Accessibility
Accessibility doesn’t need to be thought of as a compromise that somehow reduces the aesthetic of your website. All you need to do is ensure that your design ideas are informed by accessibility standards, and you will end up with an attractive and modern website that works for the largest possible number of users.
-
Marketing Messages That Cut Through The Noise
We’ve talked about customer journeys, emotional intelligence, and finding and retaining customers. You’ve tuned up your marketing messages. Now it’s time to decide where to place them, so customers tune in. In a world with endless channels of information, how do you become a source of knowledge — not noise? One step at a time.
-
Your Media Representative – Feel the Love
Thank goodness I was taught to have a different attitude about space reps at my very first agency job out of college. Here are just some of the many things I’ve learned – and am still learning – from media representatives during my career in manufacturing marketing communications.