Metalworking Marketer
Thursday, August 15, 2013

How to Justify Ads in Print Magazines

Magazine Media deliver powerful relationships that influence, inspire, and endure. The Magazine Media brand experience is based on trusted editorial, complimented by relevant advertising. This dual immersion in edit and ads satisfies the interests and passions of millions of readers — when, where, and how they choose. The reader’s commitment to this unique brand experience results in superior levels of ad receptivity, online search, purchase intent, and extraordinary engagement in and sharing of both edit and ads. Association of Magazine Media published a document  that has several different data points to illustrate the strength of magazine advertising.

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