Metalworking Marketer
Monday, March 03, 2014

Going from Good to Great Marketing: Leading and Managing Change

Now more than ever before marketing is being seen as a revenue driver and marketers are finding that they now have a seat at the C suite table. But where do you start? Forrester presented with Marketo CMO Sanjay Dholakia and brought up a number of points about how to transform your organization to match the pace of today’s marketer.

Read the whole article at Marketo’s blog:

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