Closing dates
The 1st day of the month prior
to the date of issue.

For Information Contact:
6915 Valley Ave.
Cincinnati, OH 45244-3029
PH: 513-527-8800
800-950-8020
FAX: 513-527-8801
bhelton@gardnerweb.com


2012 Ad Rates & Sizes (Effective January 1, 2012)
 



Print Rates & Specs

Products Finishing Directory and Technology Guide

Web Rates & Specs


upload your ad here
Print this page.




Expanded Coverage
PF has expanded our emphasis zone banner advertising to include our thousands of article pages. Now, zone advertisers will appear on their specified zone page and appear on every article page relating to that zone.

BANNERS
Ad Type Live-Text Hybrid
Branded Hybrid Flash Ad
Specs Left: Live text:
- max. 6 lines
- 16 char per/line
Right: 150x100 pxl gif/jpg
Left: 150 x 100 pxl text or logo graphic on white background; 10K;gif/jpg 5 pxl border on all sides

- 300 x 250 pxls;40K
- Animated SWF/FLA file
- 15 sec max.
-25 frames/sec.

Location
Homepage $550
Homepage $1,000
Emphasis Zone $500
Emphasis Zone $1,000

PF ONLINE SHOWROOMS
OUR ONLINE SHOWROOMS PROVIDE THE FOLLOWING:
• High Google search results
• Contact information
• Links directly to your company
• Product information
• Editorial coverage that PF has written about your company
Cost: Basic Showroom — FREE
Expanded Showroom — Ask your sales representative.


PF WEBINARS: $5,000
Gain credibility in the marketplace while securing leads. Sponsoring a Webinar through Products Finishing allows you to get in front of an audience that is actively seeking out a solution to a problem your product can fix.

PF WEBINAR PACKAGE INCLUDES:
• Live webinar moderated by a PF Editor
• Print advertisement in PF magazine
• Email invitations to PF opt-in audience
• PF Extra e-newsletter advertisement
• Custom lead report including all registrants


PF E-PRINT
Similar to reprints, PF’s Digital Extra e-print offers you an electronic way to push your message to PF’s readers. Your company’s editorial that was featured in PF will be branded with your marketing message and distributed to our e-mail list.
E-PRINT COMPONENTS
Featured PF editorial about your company
Three Product briefs that include:
IMAGE: 100 Pixels (W) × 120 Pixels (H)
CAPTION: 100 word product brief with URL
LEARN MORE: Your company information and links
E-mail Distribution Cost: $2,500 / 5,000 circulation


PF DIGITAL DISPATCH

PF’s Digital Dispatch is distributed bi-monthly to more than 24,670 subscribers. By advertising in the e-newsletter you have access to an active, targeted audience, who is opening email and looking for more information.

24,670 TOTAL SUBSCRIBERS

E-NEWSLETTER ADVERTISING

e-newsletter Ad Type
Placements
Mo./Rate
Specs
Leaderboard Banner
1
$1,000
468 x 60 pixels
72 dpi;jpg/gif;35K
Multi-Format Ad
2
$500
Left: Image: 120x60 pxls
Right: Live text:
4 lines; 45 char/line; last line must be url

PF Expanded Showrooms
Your showroom on PFonline connects you to a targeted audience that you can introduce your new products and processes to. Advertising with PF gets you a free wxpanded showroom.
Online showrooms provide the following:

  • Contact info
  • Links directly to your website
  • Product information
  • Editorial info that PF has written about your company
  • Promotinal information
  • Rich media

Gardner Publications • 6915 Valley Ave • Cincinnati, Ohio 45244
800-950-8020 • 513-527-8800 • fax: 513-527-8801