MARKET FORECAST
August Machine Tool Sales
Per the USMTC, August machine tool sales were 790 units. This was the lowest number of units sold in a month since February 2009. Unit sales in August were 59.0% lower than they were in August 2008. This percent change is right around the average for the year.
READ MORE >
September MBI at 56.7 – 2nd Straight Month Of Growth
With a reading of 56.7, the MBI indicated a second straight month of significant growth in the metalworking industry, albeit at a slightly slower rate. The overall MBI maintained its level because of continued strong new orders, faster growth in production levels, and an improving employment situation in the industry. READ MORE >
AROUND THE WEB
Statistically Identify The Top Tasks Of Your Customers
The Web offers one of the most significant opportunities to communicators in modern history, but requires a total redefinition of what communications is. It is the informed age. The very success of the Web is based on a questioning society. We are a society that searches because we want to find out.
READ MORE >
Social Media Tips – Lessons To Help Your Business
Social media has amazing potential to help businesses grow. Jeff Hayzlett, CMO, VP of Eastman Kodak Company can say that because it has done a lot for Kodak. As the company continues to explore social media’s business potential, they share lessons learned thus far. They have created an engaging and thought-provoking guide illustrating ways to engage in two-way conversations with customers via this growing medium. READ MORE >
How To Determine Your Marketing Budget And Get It Approved
It’s that time of year again. Time to be planning your marketing budget for the new fiscal year. Here are some practical ideas you can use to formulate your marketing budget and get it approved. READ MORE >
B-to-B Marketing Fundamentals Don’t Change
While technology, communications channels and media usage habits change over time, the fundamentals of profitable business-to-business marketing do not. In this excerpted video from a live staging of the classic McGraw-Hill "Man in the Chair" ad at the Business Marketing Association's 2009 national conference, BMA drives home the fundamental similarity between how buyers and sellers built awareness, credibility and business relationships 50 years ago and how they continue to do so today, albeit with many new and revolutionary tools and techniques at their disposal. READ MORE >
Leading Information Providers to the Machine Tool Industry Seal
Cooperation Deal
Gardner Publications, Inc. and Techspex have entered into a formal partnership agreement on marketing and content integration between the Techspex machine tool database and Gardner's flagship Web site www.MMSonline.com as well as other Gardner properties. READ MORE >
|
