Composites World composites
Composites


For Information Contact:
For information about the editorial calendar, please contact Becky Helton
bhelton@gardnerweb.com
6915 Valley Ave.

Cincinnati, OH 45244
PH: 513-527-8800
800-950-8020
Fax: 513-527-8801

2008 Ad Rates & Sizes (Effective January 1, 2008)


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Click here to see mechanical specs for Display Ads

Black & White Rates
Space 1x 4x 7x 13x
Full Page $6,300 $5,670 $4,720 $3,800
2/3 page $5,085 $4,575 $3,920 $3,040
1/2 island $4,435 $3,980 $3,325 $2,650
1/2 $3,790 $3,420 $2,835 $2,280
1/3 page $2,715 $2,440 $2,030 $1,630
1/4 page $2,200 $1,960 $1,665 $1,300
2 Page Spread

$11,730

 $9,910 $8,260 $6,600

Color Rates
Color Type 1x 4x 7x 13x
2nd Color, process $990 $900 $745 $590
2nd Color, matched $1,210 $1,095 $910 $725
4-color process $2,050 $1,840 $1,540 $1,230
4-color, spread $3,070 $2,800 $2,230 $1,840

Showcase Advertising Rates
Advertiser 1x 3x 7x 10x
  $825 $700 $590 $475
Non-Advertiser 1x 3x 7x 10x
  $1,185 $1,065 $960 N/A

 
 Classified Advertising Rates

1x..........$245 per column inch

4x..........$230 per column inch
7x..........$210 per column inch

13x.........$190 per column inch

Typesetting.$30 per ad (minimum)

Blind Box....$30 per ad

 

Borders
1/8, 1/4 and 3/8 page ads must have a border on all sides

Click here to see the digital file requirements.
 
 Discounts & Commissions

Combination Rates
Advertisers may combine their total number of insertions in Modern Machine Shop with any other Gardner Publications, Inc. periodicals or Web sites during any 12-month period to earn the best frequency discount.

Multiple Page Discounts
Substantial discounts are available to advertisers running multiple pages. Consult the publisher or your sales rep for details.

Agency Discount
15% commission is allowed on display advertisements if ad material is furnished to our specifications and payment is received within 30 days of invoice.
 
 Mechanical Specifications
Materials
Gardner Publications, Inc. requests that all advertisements and postcards be submitted as PDF files. The PDF file must be saved out at a resolution of 300 dpi using CMYK Color and all fonts and images must be embedded. Ad reductions to digest size can be provided at no charge. Ad reductions to digest size can be provided at no charge.

Click here to see mechanical specs
 
 Electronic File Requirements

Upload files via our Web site
Go to: www.gardnerweb.com/upload/.

Electronic files can be submitted on Zip disk or CD-ROM to:
Gardner Publications, Inc.
6915 Valley Ave.
Cincinnati, OH 45244-3029

File(s) can be sent to the magazine's advertising production manager via e-mail. For more information on electronic file requirements contact Bill Caldwell at 800-950-8020, 513-527-8800 or billc@gardnerweb.com.

Click here to see the digital file requirements.
 
 Inserts
Insert rates are based on black and white page rates.

Stock
Four pages or less: 100 lb. coated or 80 lb. uncoated. Five or more pages: 80 lb. coated or 60 lb. uncoated.

Inserts should be furnished completely printed, folded, and ready to insert. 3/16" (5 mm) will be trimmed from the top, and 1/8" (3 mm) will be trimmed from the side and bottom edges. Approximately 120,000 inserts are required per issue.

Blue line/Dylux approval by publisher is required before submitting any insert.

For insert sizes, current quantities, and shipping information, contact Bill Caldwell at 800-950-8020, 513-527-8800 or email billc@gardnerweb.com.




Gardner Publications • 6915 Valley Ave • Cincinnati, Ohio 45244
800-950-8020 • 513-527-8800 • fax: 513-527-8801