2009 media kit

 

Closing Dates: The 27th of the second month preceding the date of issue.

Contact: Becky Helton bhelton@gardnerweb.com
6915 Valley Ave.
Cincinnati, OH 45244-3029
PH: 513-527-8800
800-950-8020
FAX: 513-527-8801

 

 


2009 Ad Rates & Sizes (Effective January 1, 2009)




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upload your ad here

 

Rates & Specs
Space
1x
3x
6x
9x
12x
18x
24x
36x
48x
Two Page Spread
$10,940
$10,760
$10,415
$10,075
$9,765
$9,425
$9,075
$8,735
$8,385
Half Page Spread
$4,100
$3,985
$3,850
$3,750
$3,645
$3,540
$3,420
$3,300
$3,170
Full Page
$6,840
$6,590
$6,335
$6,100
$5,870
$5,645
$5,375
$5,140
$4,890
Two-Thirds Page
$5,055
$4,925
$4,760
$4,615
$4,490
$4,345
$4,200
$4,060
$3,900
Half Island
$4,975
$4,300
$4,685
$4,530
$4,390
$4,220
$4,090
$3,955
$3,820
Half Page
$4,100
$3,985
$3,850
$3,750
$3,645
$3,540
$3,420
$3,300
$3,170
Third Page
$2,720
$2,575
$2,460
$2,350
$2,235
$2,110
$1,985
$1,885
$1,780
Quarter Page
$2,150
$2,090
$2,010
$1,935
$1,885
$1,820
$1,740
$1,670
$1,605
Cover Rates
Second Cover (Inside                                                                         Front)                                       $10,040
Third Cover (Inside Back) $9,805
Fourth Cover $10,200

Any subsequent use of the same color(s) is billed at one-half of the above. For example, the second use of four color in an issue is billed at $945.00.

 

 

 

 

 

 

 

 

 


 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

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Cover Rates
Cover Rates
Second Cover (Inside                                                                         Front)                                       $10,040
Third Cover (Inside Back) $9,805
Fourth Cover $10,200


 

 

 


Color Charges

Color Charges Per Unit
Standard Colors $1,090
Matched $1,655
Black + 2 Colors $2,090
Four Color $2,200

 

 

 

Any subsequent use of the same color(s) is billed at one-half of the above. For example, the second use of four color in an issue is billed at $945.00.

Bleed
Fractional Ads— $280
No bleed charge for full pages and spreads.

 

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Materials
Click here to see the new mechanical specs

Gardner Publications, Inc. requests that all advertisements and postcards be submitted as PDF files. The PDF file must be saved out at a resolution of 300 dpi.

Ad reductions to digest size can be provided at no charge.

x

Upload files via our Web site
Go to: www.gardnerweb.com/upload

Electronic files can be submitted on Zip disk or CD-ROM to:
Gardner Publications, Inc.
6915 Valley Ave.
Cincinnati, OH 45244-3029

Ad files can be emailed directly to Becky Helton at bhelton@gardnerweb.com.

Click here to see the digital file requirements.


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Insert rates are based on black-and-white page rates (see advertising rate schedule). Substantial discounts are available for multiple-page inserts. Consult publisher for details.

Advertise your company, product or service at www.autofieldguide.com, contact your sales representative, or contact Mike Vohland at 734-416-9705.

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Combination Rates
Advertisers may combine their total number of advertising insertions in Automotive Design & Production with any other Gardner Publications magazine or product over any 12-month interval to earn the best frequency discount available. Special advertising rates are also available for combined insertions with Appliance magazine.

Multiple-Page Discounts
Substantial discounts are available to advertisers running four or more run-of-press pages per issue. Consult publisher for details.

Agency Commission
A 15% commission is allowed is preferred ad files are supplied and payment is made within 30 days of invoice.

Prepayment Discount
A 5% discount is allowed if payment for one year's advertising is received in advance of the first insertion.

Web Advertising
Advertise your company, product or service at www.autofieldguide.com, contact your sales representative, or contact Mike Vohland at 734-416-9705.